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The EBU prepares for an exceptional sporting year and intends to highlight women’s sport

Getty Images/Alex Grimm – FIFA

Eurovision Sport and EBU Members are ready to meet the challenges of an extraordinarily rich year of sporting events, with a particular focus on women’s sport.

The sporting calendar is indeed busy for EBU Members, with several world championships and the FIFA World Cup, Qatar 2022™, or the European Championships, a multi-sport competition whose second edition will take place in Munich. Other major events, postponed due to the Covid pandemic, will also take place in 2022.

Throughout the year, 470 free-to-air television channels, nearly 700 radio stations, more than 1,300 online simulcast channels and stations and around 300 exclusive linear online services will be used by EBU Members to delight sports fans, in Europe and beyond.

2022 will notably be synonymous with the rise of women’s sport, with competitions such as the UEFA European Women’s Football Championship and the Women’s Tour de France, for road cycling.

Spotlight on women’s sport

With the help of Eurovision Sport, public service media (PSM) are pioneering the coverage of women’s sport in Europe.

2022 will be a big year especially for women’s football, starting with the Women’s Futsal EURO organized by UEFA, which is one of the competitions postponed due to the pandemic. The final phase of this competition will take place at the Pavilhão Multiusos de Gondomar, in Porto, from March 25 to 27.

The FIFA U-20 Women’s World Cup will then be held in Costa Rica. Rescheduled from August 10 to 20 after the cancellation of the 2020 edition, it should highlight the great players of tomorrow. Sixteen teams will contest the title, including Germany, Spain, France and the Netherlands, the European nations designated by UEFA after the cancellation of the qualifiers.

When it comes to women’s football, the highlight of 2022 will undoubtedly be the UEFA Women’s EURO. Postponed since last year, it will take place from July 6 to 31 in England and Eurovision Sport will provide coverage in more than 50 European territories. Following the unprecedented success of the FIFA Women’s World Cup France 2019™, EBU Members are anticipating record audience figures, especially for the final at the iconic Wembley Stadium . There is no doubt that the tournament will be sold out, thus testifying to the boom that women’s football has been experiencing for several years.

In the field of cycling, the second edition of the Paris-Roubaix Women race, a women’s version of the famous “Hell of the North”, will take place on April 16 in France and will serve as a preview of the highly anticipated Tour de France Women with Zwift , whose first 82-kilometre stage will take place on July 24, with a start at the Eiffel Tower and a finish on the Champs-Élysées, just before that of the men’s race. The finish of the Tour de France Women will be in the mountains, at the Planche des Belles Filles, in the Vosges.

2022, an exceptional year for sport

In a year marked by a multitude of major sporting events, many of which have been postponed due to the pandemic, EBU Members will allow fans to be up close to the action and follow the competitions live at television, radio and digital platforms. Backed by the 46 brands they have designed for online sports, they will offer different audiences sports content in their own languages ​​on the Internet, via applications and on social networks. This busy year will revolve around the following competitions:

Winter sports

  • Biathlon – IBU European Open Championships, January 24-30, Arber, Germany
  • Ski mountaineering – ISMF European Championships, February 9-13, Boí Taüll, Spain

summer sports

  • Athletics – World Indoor Athletics Championships, 18-20 March, Belgrade
  • Swimming – FINA World Championships, May 13-29, Fukuoka, Japan
  • Cycling – Tour de France, July 1-24, France
  • Athletics – World Championships in Athletics (originally scheduled for 2021), July 15-24, Eugene, Oregon, USA
  • European Championships (multisport competition), 11-21 August, Munich
  • Football – FIFA World Cup Qatar 2022™, November 21-December 18 (rights in 37 European countries)

Elsa Arapi, project manager for women’s sport at Eurovision Sport, says:

“2022 promises to be a pivotal year for women’s sport. We look forward to the exceptional coverage EBU Members will deliver of women’s top competitions this summer.”

Glen Killane, Executive Director of Eurovision Sport, adds:

“Eurovision Sport is strongly committed, on behalf of its Members, to ensuring that women’s sport is accessible to as many people as possible and reaches as many people as possible. The figures prove that the pandemic has affected athletes and sport harder than the men’s disciplines, so 2022 is particularly important for women’s sport. We have a golden opportunity to show our support for Europe’s greatest athletes, and it is the public service media that will be at the forefront. -posts to achieve this!”

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